CCM Magazine has redefined the very meaning of CCM. The acronym had stood for Contemporary Christian Music for over three decades. But now it means Christ, Community, Music.
Why the change? CCM is no longer an industry of Christian recording labels. Said Jay Swartzendruber, the magazine’s editor, “We’re going to start mixing indie and general market Christians such as The Fray, Mary J. Blige and Sufjan Stevens in with artists with traditional Christian label affiliation. Rather than define ‘Christian music’ just by its label or distribution, we’re now defining it as Christian worldview music. CCM Magazine has always taken its role as a leader seriously, and we believe this is the way of the future.”
The May issue of CCM Magazine will debut the changes. You can read about it here.